Burger King Corp. Names Buntin Out-of-Home Media Agency of Record for Outdoor

February 28, 2008

Miami, Fl. (February 28, 2008) – Burger King Corp. announced that it has assigned the outdoor portion of its media to Buntin Out-of-Home Media. According to Howard Greiner, President, Buntin Out-of-Home Media, the selection was made after an extensive review that included a number of outdoor media management companies.

Brian Gies, Vice President, Marketing Impact, Burger King Corp., said, "Buntin was selected for their thorough and unique approach to outdoor media. They have a national footprint and tremendous knowledge of local out-of-home media. The company was also very impressed with Buntin’s proprietary online media management system, GeoTrak®."

Bob Levite, Vice President, Field Marketing North America, Burger King Corp., said, "Buntin demonstrated a strong grasp of local marketing along with national buying leverage, both of which are important to Burger King® franchisees. With the GeoTrak® system, we can access our entire outdoor program in real-time, right from our offices and field locations. It will be tremendously helpful to our field personnel and franchisees."

The assignment became effective January 2008, with planning already completed for the first quarter of the year. Buntin Out-of-Home Media will partner with Wunderman, which handles lead responsibilities for all Burger King Corp. local marketing.

Jeffrey Buntin, Sr., Chairman, added that the Burger King Corp. win, "is an endorsement of how Buntin Out-of-Home Media approaches client outdoor needs and the company’s continuing initiative to leverage this medium to move both people and client business."

About Burger King

The Burger King® system operates more than 11,200 restaurants in all 50 states and in 69 countries and U.S. territories worldwide. Approximately 90 percent of Burger King® restaurants are owned and operated by independent franchisees, many of which are family- owned operations that have been in business for decades. To learn more about Burger King Corp., please visit the company’s Web site at www.burgerking.com.

About Buntin Out-of-Home Media

Among the leading independent out-of-home media companies in the U.S., Buntin Out- of-Home Media currently manages media programs for clients in 46 states and in Canada. To learn more about Buntin Out-of-Home Media, please visit www.buntinoutofhome.com.